The moral and intellectual trends of a given era. Taken from the German zeit meaning time and geist meaning sprit, the term's literal translation is "the spirit of the age." Fashion, art and design are all subject to the zeitgeist and this is reflected in everything from choice of colors, hemlines, hairstyles and cosmetics. As such, certain designs can be easily classified as originating in a certain era.
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Credit: The Visual Dictionary of Fashion Design, Ambrose & Harris